POWERHOUSE COLLECTION

Kambrook 'Axis' electric kettle

Object No. 96/389/1

This kettle is an early example of ecodesign in Australia. It was the first product to result from the first organised, industry based ecodesign program in Australia, conducted by the RMIT National Centre for Design and the Energy Research Development Corporation, (part of the Environment Protection Agency) during 1994-1996. Ecodesign is an international response by designers to the environmental movement of the 1980s and 1990s. Ecodesign imbues everyday products with ecologically appropriate, sustainable qualities within a populist design aesthetic. This is revealed in such features of the Axis kettle as insulation and a temperature gauge to reduce energy consumed in use, and in the set of parts which exemplify design for disassembly, where the number of materials, fused materials, screws and welding are kept to a minimum to enable separation and sorting for recycling. By 2005 design for disassembly had become a widely used design strategy, driven by the introduction of legislation in Europe and elsewhere requiring producers to take responsibility for the recovery, treatment and recycling of used electronic appliances. Angelique Hutchison Curator 2006

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Summary

Object Statement

Kambrook 'Axis' 360 cordless electric kettle (jug), packaging, instruction book, Powerhouse Museum Selection 1995, RMIT EcoReDesign project, plastic / paper / metal, designed by Gerry Mussett, Paul Taylor, 'Form Design, 1994-1995, made by MEC-Kambrook, Melbourne, Victoria, Australia,1996

Physical Description

Kambrook 'Axis' 360 cordless electric kettle (jug), packaging, instruction book, Powerhouse Museum Selection 1995, RMIT EcoReDesign project, plastic/paper/metal, Gerry Mussett & Paul Taylor 'Form Design/MEC-Kambrook, Melbourne, 1996 Grey and white plastic cylindrical kettle on detachable base, with handle and detachable lid. The base has a power cord for connecting to a wall socket. On the side of the kettle is the word 'Axis' in a red oval shaped logo. The rectangular cardboard box is overprinted in white, black and red with a photo of the kettle on the front and text describing its features on the other sides. The front of the box also has an Australian Design Award and a Powerhouse Museum Selection logo. There is a small black and white printed instruction book with a grey insert about the 'environment' inside the box.

DIMENSIONS

Height

280 mm

Width

190 mm

Depth

190 mm

PRODUCTION

Notes

Designed by Gerry Mussett and Paul Taylor of the Form Design studio in Melbourne in collaboration with Phillip Higgins, Research and Design Manager at MEC-Kambrook in Melbourne as part of the EcoReDesign (trademark) programme of the Royal Melbourne Institute of Technology (National Centre for Design), sponsored by the Environment Protection Agency. Made by MEC-Kambrook in Melbourne in 1996 Designed in 1994-95 as part of the EcoReDesign programme, manufactured in 1996 Design drawings and images at http://ianwongresearch.blogspot.com.au/2011/06/axis-kettle-eco-icon.html

HISTORY

Notes

Donated by the manufacturer as part of the 1995 Australian Design Awards Powerhouse Museum Selection programme

SOURCE

Credit Line

Gift of MEC-Kambrook Pty Ltd

Acquisition Date

9 December 1996

Copyright for the above image is held by the Powerhouse and may be subject to third-party copyright restrictions. Please submit an Image Licensing Enquiry for information regarding reproduction, copyright and fees. Text is released under Attribution-Non Commercial-No Derivative licence.

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