Photograph of Gordon Andrews Olivetti showroom design by Alfred Cracknell
Object No. 89/735-20/2
Photographic print, black and white, of Olivetti showroom designed by Gordon Andrews, Kingsway, London, photographed by Alfred Cracknell, London, early 1950s
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Summary
Physical Description
Photographic print, black and white, of Olivetti showroom designed by Gordon Andrews, Kingsway, London, photographed by Alfred Cracknell, London, early 1950s. Photographer: Alfred Cracknell. Bears stamp 6317
DIMENSIONS
Height
150 mm
Width
213 mm
PRODUCTION
Notes
This cartoon for the mural seen in the Kingsway, London showroom of Italian firm, Olivetti designed by Australian designer, Gordon Andrews, can be found in the museum's collection (89/735-20/1). The mural features photographs taken by Andrews in Italy and France. In combining these photographs with illustrations and geometric blocks of colour, Andrews evolkes a thoroughly modern 'Italian' look and identity for the showroom.
HISTORY
Notes
Olivetti was one of the first international firms to introduce comprehensive branding and corporate identity in products, graphics and environments.
SOURCE
Acquisition Date
22 August 1989
Copyright for the above image is held by the Powerhouse and may be subject to third-party copyright restrictions. Please submit an Image Licensing Enquiry for information regarding reproduction, copyright and fees. Text is released under Attribution-Non Commercial-No Derivative licence.
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